Privacy Policy

PRIVACY POLICY

Effective Date: July 27, 2026
Last Updated: July 27, 2026

Virtulates Studios LLC (“Virtulates,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide to us.

This Privacy Policy describes how we collect, use, disclose, retain, and protect personal information when you visit virtulatesstudios.com (the “Website”), join our waitlist, communicate with us, create an account, purchase a membership or class, sign a waiver, visit our studio, or otherwise use our products and services (collectively, the “Services”).

By accessing or using our Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with this Privacy Policy, please do not use the Services or provide personal information to us.

1. INFORMATION WE COLLECT

Depending on how you interact with Virtulates, we may collect the following categories of information:

Information You Provide to Us

Contact information, including:

  • First and last name

  • Email address

  • Telephone number

  • Mailing or billing address

Account and membership information, including:

  • Login credentials

  • Membership type and status

  • Class reservations

  • Attendance and purchase history

  • Account preferences

  • Communications with our team

Payment and transaction information, including:

  • Payment method details

  • Billing information

  • Transaction history

  • Membership, class, or retail purchases

Payments may be processed through third-party service providers. Virtulates may not directly receive or retain complete credit or debit card numbers. Payment processors may collect and process payment information according to their own privacy policies and security practices.

Waiver and studio participation information, including:

  • Electronic signatures

  • Liability waiver records

  • Emergency contact information

  • Information you voluntarily provide concerning physical limitations, injuries, accessibility needs, or other considerations relevant to participation

Marketing and communications information, including:

  • Email subscription preferences

  • SMS or text-message consent

  • Records of consent

  • Responses to promotions, surveys, or communications

  • Requests to unsubscribe or opt out

Other information you voluntarily provide, including information submitted through website forms, customer-support communications, social-media interactions, surveys, contests, promotions, or other communications with Virtulates.

Information Collected Automatically

When you visit or interact with our Website, we and our service providers may automatically collect certain technical and usage information, such as:

  • Internet Protocol address

  • Browser type and version

  • Device type and operating system

  • General geographic location

  • Referring and exit pages

  • Pages viewed and links selected

  • Dates, times, and duration of Website visits

  • Website interactions and navigation activity

  • Cookie identifiers and similar device identifiers

  • Advertising and analytics information

We may collect this information through cookies, pixels, tags, software development kits, server logs, and similar technologies.

Information From Other Sources

We may receive personal information from third parties that support our Services, including:

  • Mariana Tek or another membership and studio-management platform

  • Payment processors

  • Website hosting and form providers

  • Email and SMS communication providers

  • Advertising and analytics providers

  • Social-media platforms

  • Marketing, technology, and professional-service providers

We may combine information received from these sources with information we collect directly from you.

2. HOW WE USE PERSONAL INFORMATION

We may use personal information to:

  • Operate, maintain, and improve our Website and Services

  • Manage waitlist registrations

  • Create and administer customer accounts

  • Process memberships, class reservations, and purchases

  • Confirm transactions and send service-related communications

  • Maintain waiver and consent records

  • Provide studio access and customer support

  • Communicate schedule, membership, policy, or operational updates

  • Send promotional emails and text messages when permitted by law

  • Personalize customer experiences and communications

  • Measure Website traffic, engagement, and advertising performance

  • Conduct analytics and improve our offerings

  • Prevent fraud, misuse, security incidents, and unlawful activity

  • Protect the rights, safety, and property of Virtulates, our customers, and others

  • Comply with legal, regulatory, tax, accounting, and contractual obligations

  • Establish, exercise, or defend legal claims

  • Carry out another purpose disclosed when the information is collected

  • Carry out another purpose with your consent

3. EMAIL AND TEXT-MESSAGE COMMUNICATIONS

Email Communications

If you provide your email address or subscribe to our communications, we may send you studio news, founding-membership information, promotions, scheduling information, and other marketing or service-related messages.

You can unsubscribe from promotional emails by selecting the unsubscribe link included in an email. Even if you unsubscribe from promotional messages, we may continue sending non-promotional communications concerning your account, transactions, membership, reservations, safety, or our ongoing business relationship.

SMS and Text Messages

If you expressly consent to receive text messages from Virtulates, we may send recurring automated or non-automated promotional and informational messages to the telephone number you provided. Message frequency may vary. Message and data rates may apply.

Consent to receive marketing text messages is not a condition of purchasing any goods or services. You may opt out at any time by replying STOP. You may reply HELP for assistance or contact us at info@virtulatesstudios.com.

Carriers are not liable for delayed or undelivered messages.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We may provide limited mobile information to vendors that act on our behalf solely to deliver and support our text-message program, as necessary to provide the messaging service, and not for those vendors’ independent marketing or promotional purposes.

4. HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose personal information in the following circumstances:

Service Providers

We may provide information to vendors and contractors that perform services on our behalf, such as:

  • Website hosting and maintenance

  • Website forms

  • Studio and membership management

  • Class scheduling and account administration

  • Payment processing

  • Email delivery

  • SMS delivery, subject to the limitations stated above

  • Analytics and advertising measurement

  • Customer support

  • Data storage and cybersecurity

  • Professional legal, accounting, insurance, and business services

These providers are permitted to process information only as necessary to provide services to us or as otherwise allowed by their agreements and applicable law.

Advertising and Analytics Providers

If enabled on our Website, we may use tools such as Google Analytics, Meta Pixel, or similar technologies to understand Website activity, measure the effectiveness of advertising, and deliver or evaluate relevant advertising.

These providers may collect information through cookies, pixels, or similar technologies and may combine it with information collected across other websites or services, subject to their own privacy policies.

Certain privacy laws may characterize some digital advertising activities as “sharing,” “selling,” or processing personal information for “targeted advertising,” even when no money is exchanged. Where required, we will provide applicable notices and methods for exercising opt-out rights.

Business and Professional Purposes

We may disclose information:

  • To comply with applicable laws, regulations, subpoenas, court orders, or other lawful requests

  • To cooperate with government authorities or law enforcement

  • To enforce our agreements, policies, and terms

  • To detect or prevent fraud, security threats, or illegal activity

  • To protect the rights, property, health, or safety of Virtulates, our customers, or others

  • In connection with an actual or proposed merger, financing, acquisition, reorganization, sale of assets, bankruptcy, or similar business transaction

  • With your direction or consent

We do not sell mobile telephone information or SMS opt-in consent information to third parties or affiliates for their marketing or promotional purposes.

5. COOKIES AND SIMILAR TECHNOLOGIES

Our Website may use cookies, pixels, tags, and similar technologies to:

  • Enable essential Website functions

  • Remember user preferences

  • Maintain security

  • Understand Website traffic and performance

  • Diagnose technical issues

  • Measure engagement

  • Support and measure advertising campaigns

Some cookies are necessary for the Website to operate. Other cookies, including analytics and advertising cookies, may be optional where required by applicable law.

You can control cookies through your browser settings. Blocking certain cookies may affect the functionality of the Website.

If we activate nonessential analytics or advertising technologies, additional opt-out controls or a cookie-consent tool may be made available on the Website as required.

6. THIRD-PARTY PLATFORMS AND LINKS

Our Services may link to or integrate with third-party websites, platforms, or applications, including Mariana Tek, payment processors, social-media platforms, and analytics or advertising providers.

When you interact directly with a third-party service, that third party may independently collect and process your information under its own privacy policy. This Privacy Policy does not control the privacy, security, or data practices of third parties acting independently from Virtulates.

We encourage you to review the privacy policies of any third-party services you use.

7. DATA RETENTION

We retain personal information for as long as reasonably necessary to:

  • Provide the Services

  • Maintain your account or membership

  • Complete transactions

  • Fulfill the purposes described in this Privacy Policy

  • Maintain consent, waiver, attendance, and transaction records

  • Resolve disputes

  • Enforce agreements

  • Meet legal, tax, accounting, insurance, and regulatory requirements

  • Protect against fraud, misuse, or security incidents

Retention periods may vary based on the type of information and the reason it was collected. When information is no longer reasonably required, we may delete, anonymize, or securely dispose of it, subject to applicable law and our record-retention obligations.

8. DATA SECURITY

We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, electronic transmission, storage system, or security measure is completely secure. We therefore cannot guarantee the absolute security of personal information.

You are responsible for maintaining the confidentiality of your login credentials and for notifying us if you believe your account or information has been compromised.

9. YOUR PRIVACY CHOICES AND RIGHTS

Depending on where you live and subject to applicable law, you may have the right to:

  • Request access to personal information we maintain about you

  • Request correction of inaccurate personal information

  • Request deletion of certain personal information

  • Obtain a portable copy of certain information

  • Withdraw consent where processing is based on consent

  • Opt out of promotional email or text communications

  • Opt out of certain targeted advertising, sales, or sharing of personal information

  • Appeal a decision concerning a privacy request

  • Receive equal service and pricing without unlawful discrimination for exercising a privacy right

These rights may be subject to exceptions and may not apply in every circumstance. We may need to verify your identity before processing a request. We may also retain information where permitted or required by law, including transaction, waiver, security, fraud-prevention, and legal-compliance records.

To submit a privacy request, email info@virtulatesstudios.com with the subject line “Privacy Request.”

Please describe your request and provide enough information for us to reasonably verify your identity and locate the relevant records. We will respond within the period required by applicable law.

An authorized agent may submit a request on your behalf where permitted by law. We may require proof that the agent is authorized to act for you and may still need to verify your identity directly.

10. TARGETED ADVERTISING AND PRIVACY SIGNALS

If Virtulates uses technologies that constitute targeted advertising, selling, or sharing under an applicable privacy law, eligible users may request to opt out by contacting us at info@virtulatesstudios.com.

Some browsers and devices transmit Global Privacy Control or other opt-out preference signals. Where legally required and technically feasible, we will process recognized preference signals as requests to opt out for the browser or device sending the signal.

Because there is not currently a uniform industry standard for all “Do Not Track” signals, our Website may not respond to traditional Do Not Track settings unless required by applicable law.

11. CHILDREN’S PRIVACY

The Services are intended for individuals who are at least 18 years old. We do not knowingly collect personal information from anyone under 18 through the Services.

If we learn that we have collected personal information from an individual under 18, we will take reasonable steps to delete it. If you believe that a person under 18 has provided personal information to us, please contact info@virtulatesstudios.com.

12. USERS OUTSIDE THE UNITED STATES

Virtulates is located in Florida, and the Services are directed primarily to individuals in the United States.

If you access the Services from outside the United States, your information may be transferred to, stored in, and processed in the United States or another country where our service providers operate. Privacy and data-protection laws in those locations may differ from those in your country.

13. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes in our practices, technologies, Services, legal obligations, or other circumstances.

When we make changes, we will post the updated version on the Website and revise the “Last Updated” date. If required by law, we will provide additional notice or obtain consent before a material change takes effect.

Your continued use of the Services after an updated Privacy Policy becomes effective signifies your acknowledgment of the updated policy.

14. CONTACT US

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, contact:

Virtulates Studios LLC
2409 E. 2nd Avenue, Suite 1A
Tampa, Florida 33605
Email: info@virtulatesstudios.com
Website: virtulatesstudios.com

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